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Artist
Shayan Italia
9+ albums
about
Meet Shayan Italia, a Hyderabadi, who has not just set a landmark in the UK top five charts with his first single “Reflections” but is actually being called the next Elton John from the East. The story behind the success of Shayan makes one realize that perseverance and ingenuity is all that one needs to make it big in life. Shayan lived a childhood like any of us. He did his schooling from the Doon School and pursued his under graduation in International Trade and Practices in India. Surprisingly, he has received no formal training in music. He started penning down songs to find solace when he lost his parents at a young age. In fact his tryst with the piano is absolutely miraculous as he never learnt how to play it! As he says in his interviews, “It seems as though my fingers knew their way around the right chords and notes.” At first he was reluctant to sing but he realized no-one else could capture the soul of his songs. He came to London, and did an MA in Music Business Management from University of Westminster. With his determination to make a mark, Shayan did a lot of research in the area of music marketing. Finally, Shayan formulated a strategy of marketing his music. By this time, he had written over a hundred songs, of which eleven were chosen to bring to world THE SHAYAN ITALIA. But again, the hurdle was raising funds to record music. Interestingly, Shayan raised the funds on his own by auctioning a portion of his life’s earnings at eBay. He managed to raise $ 9
