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Artist
Toronto's Pleasure Craft, which Samuel Brodie Lewis began in 2017 as a solo project, operates as a band in a loose sense: Lewis helms and writes demos for the songs, which he exports to bandmates Mingjia, guitarist River Radcliffe, and drummer Ben Green to add their respective parts. Lewis’ goal in assembling collaborators wasn’t to find musicians to follow his vision, but rather ones whose own vision would create something new, stronger than the sum of its parts. This idiosyncrasy is one of Pleasure Craft’s most impressive and intriguing elements. Each Pleasure Craft show is likely to have a different lineup—Lewis explains that he’s never played two consecutive gigs with the same band. Yet the project’s musical and thematic identity is singular and unmistakable: it pinballs between new wave, alt pop, synth, and indie rock with punkish sarcasm and staggering technical precision. Tying it all together is Lewis’ narration, at times a sneering drawl and others a belting howl, always sifting through what it means—and does not mean—to be a person raised and socialized as a man in 21st century North America. User-contributed text is available under the Creative Commons By-SA License; additional terms may apply.