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Artist
Raised in Arroyo, Puerto Rico she attended the University of Puerto Rico, majoring in Industrial Engineering. After visiting a friend, Alvarez moved to Texas where she became active in the local club scene and signed a record deal with Brando Records. She recorded her debut album Ruleta in Spanish. She wrote and performed all the songs on the album. A few months later, Kevin Lawrie at Sony Norte heard the tracks and signed her to the Miami-based label. Alvarez continued to work in the Latin music scene, getting airplay for her debut single "Hoy" on stations throughout Puerto Rico and the US. Picky Talarico directed the video for "Hoy", which was shot on location in Buenos Aires, Argentina. The program director for Entravision Communications "Super Estrella" network happened upon her while she was performing at the Grove in Los Angeles. The following week "Hoy" was added to the playlist for all of the "Super Estrella" network across the US. This led Sony Norte to release a second single "Cada Momento". While touring and performing in Texas, Alvarez became close friends with her Brando Records label mates Blue October, who invited her to sing on two songs: "Come in Closer" off of their album History for Sale and "Into the Ocean" from their platinum-selling album Foiled. Alvarez landed a spot on the CBS TV show Rockstar: Supernova in 2006. Her outrageous costumes and creative spin on the songs she performed were both praised and derided by the media. Los Angeles Times pop musi