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Artist
Lil Bruh Gwop is an American singer-songwriter, producer, and starseed artist who channels cosmic consciousness through innovative blends of emo-revival, hyperpop, alternative, and electronic music. Born Nicholas Madrigal and raised in Sacramento, California, Gwop emerged from the underground electronic and hip-hop scenes in the late 2010s, forging a distinct artistic path that combines dark introspective themes with spacey, ethereal production. Known for a creative and deeply personal style that swings between pop, electronic, alternative, and experimental sounds, Gwop has built a dedicated following since beginning to write music at age seven. Their artistry explores themes of 5D consciousness, extraterrestrial phenomena, interdimensional experiences, spiritual awakening, and witchcraft, establishing them as a unique voice in alternative music. As CEO and Founder of Witch Kitty Records LLC, an independent label established in February 2016, Gwop has created a platform for consciousness-driven music with operations spanning Sacramento, Los Angeles, Kyoto, and London. The label operates with Sony Music distribution through AWAL and The Orchard, and manages RIAA Double Platinum certified artist Rainy Bear alongside Gwop's own releases. Gwop's major releases include the critically acclaimed "Starseed" album released October 31, 2024, which solidified their cosmic artistic identity, and the "Dreamcatcher: Lunar Lullaby" EP released June 13, 2025, featuring ethereal production