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Artist
IDE is the owner and operator of the Creative Juices Music label. His roles also include engineer, producer and artist. Since 2004, IDE and Creative Juices Music have been releasing quality Hip-hop out of Brooklyn, New York. The Bay Ridge, Brooklyn producer / emcee / engineer IDE recently released his third commercial album titled “Ideology” on his own independent label Creative Juices Music. The project is a monstrous seventeen track collaboration with Swedish DJ/ producer, DJ Connect. The album took nearly five years to create and IDE says this is his most conceptual and advanced work to date. Features on the project come from Ill Bill, UG of Cella Dwellas fame, The Outsidaz (Pacewon,Yah Yah, Young Zee), former Arsonists member Jise, Maylay Sparks, Block Mcloud, Critical and Alucard. Ideology’s lead-off single “Nation of Goons” is already garnering airplay in Canada, Europe as well as major college stations in the United States as well. The album was also featured on Itunes’ main Hip-hop page as “New and Noteworthy.” IDE began releasing music in 2004 with the first of his Endless Varieties mixtapes. Volume one featured twenty tracks from artist across the country. With highlights from Heltah Skeltah, Thirstin Howl, Smif 'N' Wessun and Shabaam Sahdeeq this release sold over 5,000 copies worldwide. The second Endless Varieties was mixed by Mista Sinista of X-ecutioner’s fame and featured artists such as Planet Asia, Keith Murray, Necro, Ill Bill, Casual and more