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Artist
“There are two types of pop star. The first, sadly, is the one we know all to well, the mindless puppets at the beck and call of their corporate masters, their creativity the slave of supply and demand. The second is the rarer breed. Blessed with a singular vision, the courage of their convictions and the power to grab your soul and then hold it with an electric zeal, they understand that pop is not simply a product but the gateway to a better place” For the past 5 years Heaton has been in the latter of the 2 categories. Following the launch of his website in 2000 he went on to record his first independent album entitled Labeless. The record was available through his official website and in 2003 was sold through, the then market leaders, Vitamnic Music Group. The album showcased Heaton’s first attempts at writing and recording with the Manchester based producers The Brooklyn Foundation, a relationship which would prove long lasting and fruitful. Heaton was one of the first independent artists to use the internet as a vehicle to promote awareness of his music. Although this is now common practice with such sites as myspace & garageband 5 years ago for an unsigned artist to have his own website was something to be very proud of. Heaton later released Let It Go a track from his forthcoming Computer Music album. Let It Go literally exploded onto the net reaching 1 on 5 Mp3 sites with downloads in excess of 10,000 by the end of that year. An internet buzz had begun and s