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Artist
End the Century
12+ albums
metalcoremelodic metalcorehardcorepost-hardcoremathcore
about
Here in 2008, the definition of a successful band is becoming less tangible by the moment. Almost no one is buying records, and the long-coveted "Major Label Deal" isn’t what it used to be. In fact, about the only real measuring stick left is the fervor of a band's fan base. Less than six months into the band's existence, END THE CENTURY's fans have logged over 160,000 plays on their MySpace site. The fans are passing the music along to their friends. They're spreading the word. They're making it happen. The fact is, if labels could figure out how to bottle the kind of early momentum END THE CENTURY has right now, the record industry would be a whole new ballgame. "It's been pretty surreal," says bassist Jason Jepsen of the band's meteoric rise. "We put up one song, and it got us over 100,000 plays in three short months." "We have fans everywhere going to great lengths to promote us," adds drummer Chase Whitney. "Kids are taking great interest in finding out more about us and where we all come from." Where END THE CENTURY comes from is the no-man's-land between earth-scorching metal and penny-candy pop. For every kid who jumps on the END THE CENTURY bandwagon because of an AS I LAY DYING fetish, there's another whose attraction is much more visceral, who's drawn like a moth to the flame of their songs' under-the-skin pop leanings. END THE CENTURY is a band that can rattle skulls like AUGUST BURNS RED and still charm the pants off fans of STORY OF THE YEAR and UNDEROATH. I
