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Artist
Marketing executives generously throw around insider terms like "target audience" and "demographic." Their livelihood thrives upon narrowcasting with strict tunnel vision. In contrast, Alisa Turner is a talented singer/songwriter, who is by no means a market-minded artist. "I really just want to sing for everybody!" she exclaims. "In don't care if I'm in a church or I'm in a bar or I'm in a Wal-Mart parking lot. I've played a polka festival, and it was definitely the oddest experience." Turner enthusiastically embraces an all-things-to-all-people ethic (even though it's hard to imagine her uniquely personalized style going over particularly well at, say, an accordion-saturated polka festival). And Turner began her musical journey by focusing on an extremely critical audience of one - herself. "When I started writing, I only wrote because I was in a lot of pain," she confesses. "I never even had these big dreams of being on a stage or pursuing a career. I really just wrote because I couldn't get out what I was feeling in any other way." Amazingly, Turner evolved into a skillful songwriter at a tender age. When asked to recall the first song that convinced her that she had true talent, she mentions "Remembering," which appears on her self-titled CD, "I wrote that when I think I was 12. I think I was in the 7th grade." No doubt about it, this young lady has already experienced more than her share of deep loss. "The worst thing was losing my father, because I was a real daddy'